The parent company of Tinder, Match Group, has slapped a lawsuit on Bumble for copying some of its features. Match Group claims that Bumble has some of its most popular feature including the swipes along with other ornamental aspects that the company has a patent over. The lawsuit comes at an odd time when Bumble has already declined their buyout offers twice in the past year.
It seems that Match Group expects Bumble creator, Whitney Wolfe to be scared of the lawsuit and be forced to join hands with Match Group to avoid the lawsuit altogether. But, Bumble has already responded to the lawsuit by declining to bow down to their scare tactics. Bumble not only posted an open letter on their official blog but also gave newspaper advertisement of the same to ensure that Match Group gets their message loud and clear.
Even though Tinder has filed a lawsuit for patent infringement, the company has recently copied some of the features of Bumble. Bumble was among the most female-friendly app where it was the woman who could send the first message to their matches. It has allowed the female users to save themselves from embarrassing pick-up lines from men that is quite common in other dating apps. After the #metoo movement became famous, Tinder too wanted to show that they cared for their female users and rolled out a service for them that has been used by Bumble for over four years. Earlier Tinder allowed men or women to message first but has updated their service where the female has to contact the male first. But, this service is optional for the users and can be turned off.
Whitney Wolfe, the creator of Bumble, had no plans of starting a dating app but some situations led to the creation of Bumble. She was one of the co-creator of Tinder when she was 23, but the workplace was unbearable for her, and she left the company. She was not given her standing due and had to file a lawsuit for the same. She then created Bumble with another partner Andrew Andreev, which has become one of the biggest competitors of Tinder. Bumble currently has more than 30 million registered users around the world. She had always wanted to become an entrepreneur, and her first company was set up while she was still at Southern Methodist University. Whitney Wolfe is married to Michael Herd, a Texas-based oil heir whom she married last year after a courtship of three years.